Asia is home to some of the world’s most iconic cities—Tokyo, Bangkok, Beijing, and others—but there are countless hidden gems that remain largely under the radar. These underrated cities offer rich cultural experiences, fascinating histories, and breathtaking landscapes without the overwhelming crowds. If you’re looking to escape the well-trodden tourist trail, here are some underrated cities in Asia that deserve your attention.
1. Chiang Mai, Thailand
While Bangkok may be Thailand’s bustling capital, Chiang Mai, located in the northern mountains, offers a more laid-back yet equally captivating experience. Known for its ancient temples, vibrant night markets, and rich Lanna culture, Chiang Mai is an ideal blend of tradition and modernity.
Why go:
- Explore the stunning Doi Suthep Temple perched on a mountain, offering panoramic views of the city.
- Elephant sanctuaries in the surrounding hills, where you can learn about and interact with rescued elephants.
- The Yi Peng Lantern Festival, held annually, where thousands of lanterns fill the night sky.
- A rich culinary scene, including Khao Soi, a northern Thai curry noodle soup.
2. Luang Prabang, Laos
Once the royal capital of Laos, Luang Prabang is a UNESCO World Heritage city that’s often overlooked by travelers. Nestled between the Mekong and Nam Khan rivers, this charming town is known for its Buddhist temples, colonial-era architecture, and tranquil ambiance.
Highlights:
- Visit Wat Xieng Thong, one of the most important temples in Laos, with its intricate mosaics and serene surroundings.
- Take a boat ride on the Mekong River to see the famous Pak Ou Caves, filled with thousands of Buddha statues.
- The stunning Kuang Si Falls, where you can swim in the turquoise pools.
- A laid-back vibe with cafés, French bakeries, and vibrant night markets.
3. Tbilisi, Georgia
The capital of Georgia, Tbilisi, is a city full of history, culture, and stunning landscapes. Nestled between hills and the winding Mtkvari River, Tbilisi is a unique mix of old-world charm and Soviet-era influence with a growing modern arts scene.
Why Tbilisi?
- Wander through the Old Town, with its narrow alleys, traditional wooden balconies, and the Narikala Fortress overlooking the city.
- Visit Tbilisi’s sulfur baths, located in the historic Abanotubani district, where you can soak in naturally heated mineral waters.
- Discover the burgeoning art and food scene, with trendy galleries, craft beer bars, and traditional Georgian wine tasting.
- Take a trip to Uplistsikhe, an ancient rock-hewn town dating back to the early Iron Age.
4. Hiroshima, Japan
While Tokyo and Kyoto often steal the spotlight in Japan, Hiroshima is a city with a powerful message of peace and resilience. Known worldwide for its tragic history, Hiroshima has transformed into a symbol of hope and renewal, offering visitors a chance to reflect while enjoying its peaceful atmosphere and natural beauty.
Things to do:
- Visit the Hiroshima Peace Memorial Park, home to the iconic Atomic Bomb Dome and the Peace Memorial Museum, which tells the story of the atomic bombing in 1945.
- Take a ferry to Miyajima Island, famous for its floating torii gate at the Itsukushima Shrine.
- Walk along the scenic Hiroshima Castle grounds and enjoy the serene Shukkeien Garden.
5. Yogyakarta, Indonesia
Located on the island of Java, Yogyakarta (or Jogja) is often overshadowed by Bali, yet it offers an immersive cultural experience with beautiful temples, traditional art, and a youthful energy thanks to its large student population.
Why visit:
- Explore the majestic Borobudur, the world’s largest Buddhist temple, and Prambanan, a stunning Hindu temple complex, both UNESCO World Heritage sites.
- Stroll through the vibrant Maliboro Street, where you can shop for batik, handicrafts, and local delicacies.
- Visit the Kraton Palace, the heart of the city’s Javanese royal heritage.
- Take in the sights of Mount Merapi, an active volcano offering opportunities for hiking and exploration.
6. Quy Nhon, Vietnam
While Ho Chi Minh City and Hanoi are often the focus of travelers to Vietnam, Quy Nhon is a hidden coastal gem that offers a quiet escape with beautiful beaches, a rich cultural heritage, and delicious seafood.
What to do:
- Relax on the pristine beaches of Ky Co and Bai Xep, where you can swim in crystal-clear waters and enjoy the peaceful atmosphere.
- Visit the ancient Cham temples at Thap Doi or the Twin Towers, which date back to the Champa Kingdom.
- Savor the fresh seafood at local restaurants, particularly the famous Bánh Xèo, a Vietnamese savory pancake filled with shrimp and pork.
7. Bhutan – Thimphu
Often overlooked in favor of more popular Himalayan destinations, Thimphu, Bhutan’s capital, offers a peaceful and spiritually rich experience. Bhutan is a country where happiness is prioritized over GDP, and Thimphu exemplifies this philosophy with its serene landscapes, vibrant culture, and commitment to preserving traditions.
What to see:
- The imposing Tashichho Dzong, a fortress-monastery that houses the king’s offices and the spiritual headquarters of the country.
- The Buddha Dordenma, a giant golden Buddha statue overlooking the city.
- Explore the local markets and the National Memorial Chorten, a symbol of Bhutanese Buddhism.
- Take a hike to Taktsang Monastery, or the Tiger’s Nest, perched dramatically on the side of a cliff.
8. Siem Reap, Cambodia
While Siem Reap is most famous for being the gateway to the magnificent Angkor Wat, the city itself is often overshadowed by its nearby temples. However, Siem Reap offers much more than just a base for temple-hopping—it has vibrant markets, a lively art scene, and a sense of charm that draws visitors in.
Why go?
- Explore the mesmerizing Angkor Archaeological Park, home to over 1,000 temples, including the iconic Angkor Wat.
- Discover the local culture at the Phare Circus, a performance that combines circus arts and Cambodian storytelling.
- Visit Tonle Sap Lake, where you can see the floating villages and experience life on the water.
- Explore the bustling Pub Street, where you can find everything from traditional Cambodian dishes to international restaurants and bars.
Final Thoughts
Asia’s underrated cities offer the chance to discover rich cultural heritage, explore stunning landscapes, and experience local traditions without the crowds. Whether you’re wandering through ancient temples, soaking up the atmosphere in bustling markets, or simply enjoying the beauty of nature, these hidden gems promise an authentic and enriching travel experience. So next time you’re planning an Asian adventure, consider stepping off the beaten path and discovering one of these underrated cities.
